Optyx in the Press: Insights Revealed

Sergio Cereda Eyewear Design Award to Launch at Mido 2024

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NEW YORK and MILAN—A new eyewear design award will be announced formally at the upcoming Mido exhibition in Milan on Feb. 3 at a special press event at Rho-Pero. The Sergio Cereda Eyewear Design Award has been created to create a prestigious new accolade in the optical industry, organizers said. The award is a tribute to Sergio Cereda, an influential figure in international eyewear design. Cereda, retired, had a career that spanned decades and reshaped the landscape of the industry, noted Harvey Ross, CEO of Optyx Retail Group and founder of HMR Holdings.

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Sergio Cereda Eyewear Design Award Launch at MIDO 2024